Author name: LMSUK

How Independent Artists Can Create Their Own Opportunities: Lessons from Shannon of Under The Radar London

The music industry is often painted as a waiting game — waiting for a label to notice you, waiting for a promoter to offer you a slot, waiting for fans to find you. But for independent artists today, the truth is much more empowering: you don’t have to wait. You can create your own opportunities.

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Suede Make Global Headlines with Virgin Radio & LMSUK

Last week, Virgin Radio invited LMSUK back to capture content for none other than Suede — the Britpop legends who’ve been shaping music culture for over three decades. It was a night that reminded everyone why Suede remain one of the most electrifying live acts around. Creating Moments That Matter At LMSUK, we believe music marketing isn’t just about

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Old Songs, New Tools: How to Maximise Your Back Catalogue and Embrace AI in 2025

You’re sitting on gold, and you might not even realise it. While your attention is firmly fixed on that next big release, your older tracks are quietly building streams and generating revenue. It’s time to shine a light on them again. Too many artists focus solely on the new. New releases, new videos, new content.

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Why You Can’t Sell Tickets as a Music Artist (And What to Do Instead)

❌ The Harsh Truth: Nobody Buys Tickets Just to Hear Music Anymore Let’s be honest—streaming killed ticket urgency. Why pay £15–£50 to watch a local gig when your audience can listen to you (and a thousand other artists) on Spotify, Apple Music, or TikTok… for free? In 2025, music is abundant—but meaning is rare. If you’re struggling

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