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Effective Strategies for Promoting Your Music Online

In today’s digital era, musicians have unprecedented opportunities to promote their music and connect with fans worldwide. However, with millions of artists vying for attention online, it’s crucial to employ effective strategies for successful music promotion. In this blog post, we’ll explore actionable tips and techniques to help you navigate the ever-evolving digital landscape and maximise your online presence. As …

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Striking a Chord in the Digital Age: How Digital Marketing Amplifies Your Music Career

In today’s digital age, where social media dominates our daily lives, the importance of digital marketing cannot be overstated. As a musician, your talent alone is no longer enough to propel your music career forward. Effective digital marketing strategies are essential for gaining exposure, connecting with your audience, and ultimately defining your success in the music industry. LMSUK are your …

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How a pub act can independently take on the international music industry

Thanks to the power of social media, the tide has turned. Even the smallest of artists can now compete with the biggest brands in the international music industry by staying consistent and on top of the latest trends. Two of the best examples of this are Sam Thomkins and Tai Verdes. Sam Sam Thomkins was a busking artist in Brighton …

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Expertise

Although social media management is essential for up and coming artists to build a new following, especially around a big show or a release, the cost of expertise doesn’t have to be excessive. Some social media agencies charge through the roof, but three months of social media management can cost as little as £360. We recently had great success with …

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How to Guarantee Artists 100,000 Views on YouTube

YouTube has been directly competing with TikTok through YouTube shorts and have heavily reduced the cost to advertise on their platform in a bid to cut into the multi-billion dollar market share of short-form content. An LMSUK account specialist can use a £200 advertising budget to guarantee 100,000 views on any given YouTube video, including your music. This means that …

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Joel Stewart

The London solo act who struggled to market himself. He didn’t feel like he was working in a niche and wanted LMSUK assistance and what a story it is. We worked on how to differentiate himself and get spotify streams. This was going really well with his monthly listeners averaging at 260,000.  He then wanted to try a publicity stunt …

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Esmae – Taking Back Precious Time

Esmae came to LMSUK having already gained a large following of 121,000 Instagram followers and a blue tick, but as a big artist she struggled to manage her time and keep up with her professional brand. With social media algorithms often changing every three months, her engagement seemed to be decreasing. She wanted a digital marketer she could trust with …

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IK Boy – Utilising Ads to Grow Engagement

When IK Boy approached LMSUK, he had been struggling to find engagement and build an audience for his music. He wanted help finding an audience that would connect with his urban genre of afro-pop, leading to more events and engagement. LMSUK’s role was to use our ad budget to maximise IK Boy’s reach and identify the target audience that would …

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Tom Auton & the bottle breakers – How to build a fan base

Tom’s objective was simple, to grow a large enough following so that he could work full-time in the music industry. LMSUK got to work building a loyal fan base for his band that would stream songs, make purchases and engage with his social media channels. To do this, we set out to establish who his prime audience were and how …